What exactly is iSites.us? Well, when we receive a tweet earlier today regarding this, we hovered over for a look-see and left feeling more perplexed than ever. After much digging around, this is what we gather.

iSites – a new content management and smart phone app publishing platform. We developed iSites technology to intelligently bundle content packages that can be delivered to any device and featured in any app store.

In its first three years Genwi has delivered systems that facilitate convenient and organized packaging of all types of digital media. iSites is the latest demonstration of this mission and will serve the growing smart phone user population craving easy and novel access to their favorite publications’ content. News apps, with frequent updates, have already proven to show high customer retention rates – ten visits each week by over 40% of its users. Those retention rates beat all other categories including social networking applications.

iSites apps offer an exciting new opportunity to engage the growing mobile device audience. We bring clean design and fast, reliable access to content. The clearest fonts and the crispest sound and video are utilized.

Check out iSites for more info or The Daily Cal app for a feel of how it works.